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IES Software - working over time to find new and valuable markets

Organisation:

IES Ltd. Software for the pharmaceutical industry

“As a result of PotentialV's input I now have a clear plan of action on how to grow the company. And that plan is backed up by a fully documented strategy that I believe in.”

Dominic Farmer
Managing Director/Owner, IES

Web Address

www.iesweb.co.uk

Organisation type:

Medium size

Type of project:

Market Expansion as part of ongoing consultancy

Summary of work:

We worked with IES over a period of time on various areas associated with market expansion, value proposition and pricing. The main purpose was to define how the company could grow by exploiting the excellent projects that it had developed over the ten years of its life.
                      We conducted a review of the existing products and services that IES provided and identified areas where their was high value. We then worked with IES to define how they might capitalise on these projects to expand the company.

Client Benefits:
  • Detailed research into opportunities created from existing work
  • Analysis of 'true value' of each proposition
  • Clear implementation plan to take the company to the next stage